SWECHA is the brainchild of UBS, Hyderabad, and CHORD India with the following objectives

Swecha Child-centric developmental intervention deploying education, training, and awareness building to transform the lives of the Yellammabanda slum dwellers by rooting out ignorance and family poverty with the aim of ushering in elemental change that brings about livelihood opportunity and prosperity to the targeted community.

1. 1. Provision of employable skill training in Tailoring for women, (100 women/ year)
   2. Rescue, rehabilitation, and education of child laborers (100 children/ year)
   3. Sensitization and awareness building through community awareness programs in 21 slums

CHILD RIGHTS ADVOCACY – SENSITIZING) THE COMMUNITY

Problem Description: Sensitization of the community on the issues of child rights and gender equality is one of the key components of the CHORD mission.

A concerted effort from all stakeholders in propagating the issue to break the silence and galvanize public opinion is of paramount importance in this whole exercise. It is about bringing a shift in the consciousness of the people and urging them to do what is right but not what is easy and what has been a flawed convention.

Approach and Methodology of the Program

CHORD is the Resource Cell and focal point for key activities relating to advocacy and sensitization of key partners at the Mandal level and colony-level network offices and for the training of remedial school staff and administration on sensitization. It will add value to the project in the following ways:

• Facilitating dialogue and exchange of experiences amongst the CHORD Project units
• Mainstreaming issues of child labor and education into all training programs like leadership development, joint education, personality development, etc.
• Conducting sensitization programs for parents of child laborers on issues relating to child labor and CHILD rights issues
• Conducting sensitization programs for teachers of local government and private schools.
• Training of CHORD staff on Project implementation, accounts and administrative matters,
• Gender issues and dialogue on Gender equality and inclusion among the stakeholders
• Dissemination of CHORD success stories.

TARGET GROUPS: The target can be divided into two categories

DIRECT BENEFICIARIES

• Children and Women

INDIRECT BENEFICIARIES

• Parents of Child Laborers.
• Employers of Child laborers.
• Members of Teachers Associations.
• CHORD Staff in Projects Centers

No. of youth Trained in Skills during 2022-23: 200

No. of Children Educated during 2022-23: 100

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